Privacy Policy
Last updated: November 6, 2026
This policy explains what PriceSnap collects when you use our website and apps, why, who helps us run the service, how long we keep it and how to delete it.
What we collect
- What you send us to value: photos, descriptions, barcodes and listing links. We remove photo metadata (such as location and camera details) and delete original uploads after processing. A smaller copy is kept with the item.
- Your account: your email address, or your Google account name and email if you sign in with Google, and the settings you choose.
- Your age band: we ask your age range before your first photo upload and store only the band.
- Your items: the results, collections, notes and watches you save.
- Payments: your plan, its status and renewal date. We never see or store your card number.
- Approximate location: your country, region or city, from your connection or the place you pick, so we price in the right market. We don’t store your exact location.
- Usage and diagnostics: pages and features used, and error reports, so we can fix problems. Analytics use no cookies and no identifiers.
If you ask us to tell you when something launches (the iPhone app, a scan pack or a reseller plan), we keep that request with your account and email you once when it's ready. Deleting your account removes it.
How we use it
- To identify your item, find comparable sales and listings, and show the estimate and the evidence behind it.
- To keep your library, collections and watches, and to email you about a watch when you ask us to.
- To run your account, plan and payments, including trial reminders.
- To keep PriceSnap safe: preventing abuse, enforcing allowances and reviewing reported content.
- To improve PriceSnap from overall usage. We never use your photos to train or test AI without your permission.
Marketing email
Marketing email is optional and off unless you turn it on in Account. If you do, we may send you:
- Free valuation reminders: a note when your free valuations are available again.
- The Pro trial: a note about trying PriceSnap Pro, including how long the trial lasts and what you pay after it.
- Tips and offers about PriceSnap and PriceSnap Pro.
If you agreed to marketing email before November 1, 2026, including on our old website, you will only get these emails if you choose the new option in Account.
You can unsubscribe from any marketing email, or turn it off in Account under Notifications. This doesn’t affect sign-in emails, alerts you set up, or emails about your plan and payments. We use your email address and how you use PriceSnap to decide which of these emails to send.
AI providers
OpenAI helps us identify and research items. If you’re 18 or over and choose the Anthropic option when taking or uploading a photo on the website, we may send those photos to Anthropic to identify the items in them. That option applies to identification for that scan only. OpenAI and other search providers still help with the rest of the scan. If you leave the option unchecked or scan in an installed app, the existing identification process uses OpenAI. Under OpenAI’s terms, it does not use this data to train its models. If you decline AI processing, you can still describe an item yourself and use the parts of PriceSnap that don’t need it.
If you use Help while signed in, OpenAI checks your questions for harmful content. On the website, OpenAI or Anthropic writes the answer from your questions and the account details needed to answer them (your plan, the valuations you have left, your price watches, and the names and status of your newest items). Installed apps currently use OpenAI for Help. We don’t send your email address, and we don’t keep the chat. The providers may retain data for a limited period for security and abuse checks.
The short line on a result that explains why prices vary can also be written by Anthropic. For that explanation, we send text only: the item’s name and details, and the sites and prices of the search results we found. We do not send photos or account details for that explanation.
Who helps us run PriceSnap
- Hosting: our website, and cookieless counts of page views and in-app events, without personal data.
- Database, storage and sign-in: your account, saved items and photos.
- AI providers: OpenAI identifies and researches items, checks Help questions and answers installed-app Help. Anthropic may identify items in photos when an adult chooses that option on the website. OpenAI or Anthropic answers website Help. Anthropic can also write the short explanation on a result (see above).
- Email delivery: the emails you ask for, such as sign-in codes and watch alerts.
- A payment provider: web payments, as merchant of record (it is responsible for your payment data).
- The app store and a subscription service: subscriptions bought in our Android app.
- Error reporting: error reports, without your name or email.
- An advertising partner: ads on our guides and checker pages and, if you don’t have Pro, at most one labelled ad below a finished result. Never on your library or account, and never with Pro. Ads may set advertising cookies. In the EEA, the UK and Switzerland, you are asked for consent first, and an ad below a result shows there only after you accept ad cookies in our cookie choices, and is never personalised. Choosing Reject in our cookie choices, or your browser’s Global Privacy Control signal, turns ads off.
- City names: GeoNames (CC-BY 4.0), kept on our own servers. City search and Use my location look up this list ourselves, so your search and your position aren’t sent to anyone else, and your position is never stored.
We do not sell your personal data.
How long we keep it
- Original photo uploads used for identification: deleted after processing.
- Guest results and photo thumbnails: 30 days after your last visit.
- Account data, saved items, photo thumbnails and collections: until you delete them or your account.
- Research logs for a valuation: 90 days.
- Watch check history: 180 days.
- Requests to tell you when something launches: until you delete your account.
- Payment and consent records: as long as the law requires us to keep them.
- Email: until you unsubscribe; after that we keep your address only on a do-not-email list.
Your choices and rights
You can view, edit and export your data (including your photos and a spreadsheet of your items), and delete items or your whole account, at any time and on any plan.
You can turn ad cookies on or off at any time, and we honour your browser’s Global Privacy Control signal.
You can also ask us for a copy of your data, to correct it or to delete it by emailing support@pricesnap.ai. Depending on where you live, you may have the right to complain to your data protection authority.
Deleting your account
Deleting your account removes your account, saved items, collections, photos and watches, cancels any web subscription and can’t be undone. A subscription bought in our Android app must also be cancelled in the app store. We keep only a record that the account was deleted, so it can’t come back from a backup.
Children
PriceSnap is not for children under 13. Under-13s cannot upload photos or create an account, and we do not show them personalised ads or send them marketing.
Changes to this policy
We post any change here with its date. If a change affects how we use data you have already given us, we tell account holders first.
Contact
Email support@pricesnap.ai with any privacy question.
PriceSnap is the controller of your personal data: we decide how it is used and we are responsible for it. You can also write to us at:
PriceSnap
Suite 19.6
Exhibition House
Addison Bridge Place
London
W14 8XP
United Kingdom
PriceSnap is operated by AI Apps.